About us

Jan 20, 2025 | Cretan Culture and Tradition

Summer 2007: A Vision Becomes Reality

The summer of 2007 marked the beginning of a dream as Minoan Fruits was officially established. Today, the third and fourth generations of the Giannidakis family continue to nurture this vision.
Our core values are rooted in tradition, innovation, and respect for the land. These principles remain the driving force behind everything we do.

What Inspired Us
Our inspiration comes from the land and its fruits. Crete, renowned for its fertile soil and traditional agricultural practices, provided us with the foundation to create something truly unique.

Our story began with a passion for agriculture and a commitment to caring for the land. This dedication led to the creation of a modern processing and packaging facility that supports both our own harvests and those of our trusted partners.

Our Products: From Grapes to Minoan Gold
Our journey started with table grapes, a fruit the Giannidakis family has cultivated with care for three generations. Today, Minoan Fruits offers a wide range of products that celebrate the richness of Cretan agriculture.

Minoan Gold
Our olive groves, located in the heart of Crete, are cultivated with love and respect. The Koroneiki variety, celebrated for its exceptional quality, produces Minoan Gold – an extra virgin olive oil distinguished by its aroma, fruity flavor, and rich nutritional properties.

A Wide Variety of Products
Beyond grapes and olive oil, our offerings include:

  • Sultana Raisins: Naturally sweet and packed with energy.
  • Figs: Aromatic and succulent, a true taste of Crete.
  • Melons & Watermelons: Bringing summer freshness to your table.
  • Prickly Pears: A unique fruit of the Cretan land.
  • Pomegranates: A symbol of health and vitality.
  • Tomatoes: Perfect for salads and cooking.

Every product reflects our commitment to quality and authenticity.

Privately-Owned Facilities: The Heart of Production

Our facilities in Vasilies, Heraklion, span 2,000 sq.m. within a 10000m2 vineyard. Designed to meet the most demanding production needs, they maintain the freshness and quality of our products.

Our Infrastructure Includes:

  • Refrigerated Chambers: Ensuring ideal storage conditions.
  • Production Lines: State-of-the-art technology for sorting and packaging.
  • Storage Areas: Securing safety and freshness.
  • Olive Oil Standardization Unit: A dedicated space for producing premium olive oil.
  • Agrotourism Spaces: Offering visitors authentic experiences of Cretan life.

Grape Varieties: Our Expertise
We specialize in cultivating premium grape varieties, including:

  • Extra Thomson & Thompson.
  • Sultana (White, Red, Black).
  • Rozaki (White, Red, Black).
  • Superior Seedless (White, Red).
  • Red Globe & Calmeria.

Our partners adhere to the same high standards, ensuring exceptional taste and freshness.

Certifications: Our Commitment to Quality
Quality and safety are at the core of everything we do. Minoan Fruits is certified with:

  • ISO 22000:2005 (TÜV CERT EN ISO 22000).
  • IFS FOOD HELLAS.

Our partners are also certified with:

  • GLOBALGAP.
  • Integrated Farm Assurance.

These certifications highlight our dedication to transparency and the highest standards.

Distribution Markets & Digital Presence
Our products reach both domestic and European markets. Through our online store, www.kritiallios.gr, our goods, including Minoan Gold, are delivered to every corner of the globe. On social media, we share authentic moments from harvests, production, and everyday life in Crete. Through contests and events, we bring the warmth of Cretan hospitality closer to you.

A Vision That Lives On
Minoan Fruits is more than a company; it is a family, a heritage, and a promise. We share the best of Crete with dedication and passion.